That's a wrap! Kaboodle's 2025 in Numbers

With over 1 million tickets scanned, numerous product updates, and becoming part of the Weezevent Group, 2025 has certainly been busy at Kaboodle!

2025 in Numbers

35% increase in new clients
1 million+ tickets scanned
4 new products
2 awards won
4.4 Trustpilot score (vs 2.8 industry average)

Key moments

This year, Kaboodle became part of the Weezevent Group, bringing together our shared vision of the ultimate all-in-one platform for UK event organisers. Now, complementing our expertise in bespoke ticketing, travel, and accommodation, Weezevent’s cashless payments, access control, and accreditation solutions help create one unified experience – truly powering every moment of your event!

Kaboodle x Weezevent @ Boomtown Festival

See how our advanced ticketing and Weezevent’s access control solution worked together at Boomtown Festival.

Watch video

Best Technology Partnership – Event Technology Awards

Our collaborative efforts with Weezevent this year resulted in us winning Best Technology Partnership at the Event Tech Awards!

Read article

The Showman’s Show

Marking a key milestone for both brands, we presented our joint ecosystem of ticketing, access control, cashless payments and crew management under one roof.

See recap

Product updates

From upgrading our Booking Portal flow to bolstering our reporting and marketing capabilities, we’ve unleashed some serious enhancements this year!

Booking Portal

Pre-payment plan prompting earlier in the journey, allowing customer to toggle between full and payment plan pricing.
Individual ticket type descriptions for more flexible and contextual ticket info.
URLs now able to be copy/pasted for easy sharing for both clients & customers.

Customer Account

Embedded HelpScout help beacon to give customers easier access to support materials.
Improved UI around self-service name changes.
New Group Ticket configurations now supported.

Reporting & Marketing

New and improved Organiser Dashboard for Festivals, Day Festivals, and Events.
Abandoned basket recovery through automatic email retargeting.
New integrations connecting MailChimp, Braze, Klaviyo, and Meta CAPI to our booking flow.